By pioneering hybrid multi-cloud infrastructure and intelligent data management, NetApp is empowering businesses to harness their data like never before. With a focus on AI-driven transformation, the company is not just keeping pace with change, it’s driving it. Let’s dive into how NetApp is shaping the future of data management and AI.
AI-Driven Growth
As organizations increasingly adopt AI, NetApp is stepping up to provide a unified view of data assets. Their AI business outperformed expectations in Q3 2025, securing over 100 AI infrastructure and data lake modernization wins. By streamlining AI deployment and data accessibility, NetApp is helping enterprises unlock the full potential of their AI initiatives.
Modernizing Data Lakes
Data lakes are crucial for organizations managing vast amounts of information. NetApp is assisting businesses in modernizing these environments with object storage solutions like StorageGrid. A prime example is a leading U.S. retail bank that selected StorageGrid as the foundation for its private cloud storage, optimizing AI and data lake capabilities.
Supporting Gen AI Deployments
Generative AI (Gen AI) is revolutionizing industries, but enterprises face challenges in scalability, siloed data platforms, and disparate tools. NetApp is addressing these issues by providing scalable storage solutions tailored for Gen AI inferencing and retrieval-augmented generation (RAG). A global banking giant recently selected NetApp as the storage foundation for its Gen AI factory, underscoring the company’s leadership in AI infrastructure.
Hybrid Cloud Excellence
NetApp is committed to delivering seamless hybrid multi-cloud solutions that unify data across different environments. Their offerings include robust ransomware protection, which sets them apart from competitors and ensures enterprise data security in a world increasingly plagued by cyber threats.
Expanding Cloud Services
A key pillar of NetApp’s public cloud strategy is its differentiated first-party and marketplace cloud storage services. These services, combined with intelligent data and operational solutions, allow customers to build an intelligent data infrastructure that extends across hybrid multi-cloud environments.
Strengthening Strategic Partnerships
NetApp is bolstering its relationships with major hyperscalers, including Amazon, Microsoft, and Google Cloud, to expand its market reach. The company has announced significant innovations for Amazon FSX for NetApp ONTAP and Microsoft Azure NetApp Files. Additionally, they have received the Google Cloud Ready – Regulated and Sovereignty Solutions designation for Google Cloud NetApp Volumes and Cloud Volumes ONTAP, further cementing their position as a trusted partner in cloud storage solutions.
Customer-Centric Solutions
NetApp remains dedicated to helping customers achieve their digital and cloud transformation goals. Their solutions empower businesses to treat data as an enterprise-wide asset, enabling agility and competitiveness in the AI era.
Growth in All-Flash Arrays
The demand for high-performance storage solutions continues to grow, and NetApp’s all-flash array (AFA) business has flourished, reporting a 10% year-over-year growth with an annualized revenue run rate of $3.8 billion. With the introduction of new entry-level and midrange ASA systems complementing high-end ASA products, NetApp is making it easier for customers to scale and expand storage capabilities efficiently.
The Rise of Storage as a Service
NetApp’s Keystone, a storage-as-a-service (STaaS) offering, has seen remarkable growth, with revenue increasing nearly 60% year-over-year. This highlights a strong market demand for flexible, scalable, and cost-effective storage solutions.
Advancing Disaggregated Storage
NetApp’s third-generation disaggregated storage is another key innovation, delivering high scalability, performance, and rich feature sets. Many clients are already leveraging it for high-performance NAS, particularly in AI-driven workloads. This opens up opportunities for NetApp to target new segments in the NAS market.
All About Focus
NetApp’s strategic focus on AI, cloud, and data management is driving significant industry advancements. By modernizing data lakes, supporting Gen AI, expanding hybrid cloud solutions, and strengthening partnerships, NetApp is setting a new standard for intelligent data infrastructure. As organizations navigate the challenges of AI adoption and digital transformation, NetApp is poised to be a key enabler of success in the evolving data landscape.